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Unifying a Global Classroom: Bnei Baruch Scales Real-Time Online Education for Tens of Thousands with EMQX

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“EMQX is the backbone of Bnei Baruch – Kabbalah La’am’s global education ecosystem. It powers our custom-built video conferencing platform, stabilizes mobile and web apps, and orchestrates the daily translation and archiving of content into 30+ languages. By embedding MQTT into every system we build, we have achieved the scale, reliability, and efficiency required to unite a worldwide student community through education.”

CTO & CIO of Bnei Baruch

About Bnei Baruch – Kabbalah La’am

Bnei Baruch – Kabbalah La’am is a global nonprofit organization dedicated to teaching Kabbalah as a universal wisdom to foster connection and unity. Based in Israel with subsidiaries worldwide, the organization reaches tens of thousands of learners annually across diverse cultures and religions.

Their digital ecosystem is extensive, featuring a custom-built real-time video conferencing platform, a massive digital archive updated daily in over 30 languages, and a suite of mobile and web applications supported by a hybrid infrastructure of local data centers and global web hosting providers.

Project Overview: A Centralized Message Bus

To maintain their mission of global education, Bnei Baruch required a robust communication layer. They integrated EMQX as the central message bus to power all real-time workflows.

Initially relying on HTTP, the organization transitioned to an "MQTT-first" architecture, embedding EMQX into every system they build. Today, EMQX serves as the backbone for:

  • Real-Time Video Conferencing: Being the primary message bus for a custom WebRTC platform for multilingual live broadcasts.
  • Automated Workflows: Orchestrating daily pipelines that record, process, and translate content into 30+ languages.
  • Client-Server Synchronization: Connecting globally distributed users to central servers via the "Arvut" (Mutual Guarantee) system.
  • Mobile & Web Apps: Ensuring stable, consistent connectivity for students across 150+ countries.

The Challenge: Overcoming Scalability and Latency

Before adopting EMQX, Bnei Baruch faced significant technical hurdles that threatened student engagement:

  • Scalability Limits: Legacy solutions could not reliably handle tens of thousands of concurrent participants across 30+ simultaneous language streams.
  • Unreliable Connections: Students frequently experienced latency and connection drops during peak live events.
  • Workflow Bottlenecks: Delays in the archiving and translation pipelines meant students had to wait longer for on-demand content.

The Solution: A Production-Ready MQTT Backbone

Bnei Baruch chose EMQX for its superior clustering capabilities and unmatched performance. The implementation was seamless:

  • Rapid Deployment: A production-ready EMQX cluster was deployed within days.
  • Unified Messaging: EMQX enabled the team to consolidate real-time messaging, client-server communication, and workflow orchestration under a single, stable framework.
  • Advanced Security: The environment was secured using TLS connections, SSO/Keycloak, and JWT authentication to ensure compliant student access.
  • Enhanced Monitoring: Integration with Grafana provided the team with real-time insights into student engagement and system performance.

The Results: Stability at Global Scale

The transition to EMQX transformed Bnei Baruch’s technical operations and the student experience:

Technical & Operational Wins:

  • >95% improvement in connection stability.
  • 20% reduction in infrastructure costs through efficient scaling.
  • 30% less time spent by engineering teams on troubleshooting.
  • Zero downtime achieved in daily translation and archiving workflows.

Global Impact:

  • 150+ countries reached with reliable connectivity.
  • Tens of thousands of learners served annually with seamless live and archived content.
  • High student satisfaction driven by a stable, lag-free learning environment.

Looking Ahead

Bnei Baruch views EMQ not just as a vendor, but as a true partner. The EMQ team provided high-responsiveness and technical proficiency throughout the deployment, supporting the organization's nonprofit mission.

As Bnei Baruch looks to the future, EMQX will remain their infrastructure backbone as they scale to serve millions of students, integrate IoT-driven data streams, and expand personalized learning experiences globally.

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